Jeddah is abuzz with festivities as the “Color Your Summer” cultural festival—part of Saudi Tourism Authority’s larger Saudi Summer 2025 campaign—takes center stage across the city. Locals and tourists alike are flocking to vibrant entertainment venues under the Red Sea sun.

Highlights of the festival include:

• Jeddah Waves: A dynamic arts and sports activation along the coastline.

• Beach zones at Sia, Eden, and Kashta, plus Pink Beach, a special women-only area designed for privacy and comfort.

• Family-friendly attractions like Forest Wonders and a thrilling Horror Fest.

• Cultural festivities and live performances in historic Al-Balad, intertwined with shopping under the banner of Jeddah Shopping Festival.
  All of this is part of a month-long celebration wrapping up on 31 August 2025.

This Jeddah chapter fits into the broader Color Your Summer initiative, which aims to attract over 41 million visitors across the Kingdom, deploy over 600 tourism offerings, and inject more than SAR 73 billion into the economy. Regions like Asir, Taif, and Al-Baha are also part of the cultural and scenic programming.